Tema l: Establecer Presencia en Facebook e Instagram ¿Por qué establecer una presencia en Facebook eInstagram? - ¿Cómo configurar una página de Facebook y una cuenta comercial de Instagram? - ¿Cómo atraer público? Tema 2: Dar a Conocer lo que la Empresa Ofrece con Facebook e Instagram Aumentar el reconocimiento de la empresa Desarrollo de contenido de forma continua para crear una base de clientes Introducción a Business Suite para ahorrar tiempo en las publicaciones Tema 3: Crear Promociones de Instagram en 5 Pasos ¿Qué es una promoción de Instagram? ¿Cómo crear una promoción de Instagram? ¿Cómo lograr que las promociones de Instagram sean eficaces? Tema 4: Primeros pasos con METABusinessSuite Ahorrar tiempo con META Business Suite - Crear y administrar publicaciones Mensajes y comentarios Interpretación de resultados en Facebook e Instagram Podrán participar hombres que sean parte de su equipo vinculados con las temáticas a impartir. Ir al Formulario
Topic 1: Establish, Engage and Build your Presence Online With Meta Establish a presence on Facebook and Instagram. Tools you can use. Ads you can create. Topic 2: What the Company Offers with Facebook and Instagram Increase business engagement. Develop content on an ongoing basis to build a customer base. Introduction to Business Suite. Topic 3: Engage your audience creatively with Instagram Create a plan to get started How to post content on Instagram? Improve your content * Question and answers
The Nasdaq Center’s Milestone Circles program has been curated to help entrepreneurs revitalize their vision for their business, set a critical business milestone and build a network of support to help them today and in the future. With the support of facilitators, this 12-week program brings together a group of women entrepreneurs to: gain focus and greater confidence for their vision, strategize and plan business priorities for the next quarter, and gain peer and mentor support through working groups and classes. Each Circle Cohort Includes: Two 3-hour workshops to strengthen the entrepreneur’s vision and set business milestones Bi-weekly peer support groups with access to topic experts Resources, including mentor recommendations through Mentor Makers Access to a collaborative community of women entrepreneurs from across the US and Caribbean Graduation and recognition across Nasdaq Center media and social channels Post-graduation support through the Alumni Experience 2:00 – 2:10 p.m. WELCOME AND INTRODUCTIONS Kim Osborne Executive Secretary Secretariat for Integral Development (SEDI), OAS Nicola Corzine Executive Director Nasdaq Entrepreneurial Centre 2:10 – 2:30 p.m. MILESTONE CIRCLES OVERVIEW Kamy Taylor Director - Milestone Circles Programme Nasdaq Entrepreneurial Centre 2:30 -2:45 p.m. OPEN DIALOGUE Q& A 2:45 – 2:50 p.m. CLOSING REMARKS
Topic 4: Getting started with META Business Suite Reach more people: boost a post. Topic 5: WhatsApp Business Loading your business details. Whatsapp Web. Automated messages. Labels. Catalog and cart. Short links and QR codes. Linking WhatsApp Business to Facebook and Instagram Accounts. Whatsapp Groups. End to end Encryption. Two step verification. * Question and Answers
Modalidad: Virtual Costo: gratuito Duración: aproximadamente 5 meses Fecha límite de postulación: 05 de Junio de 2023, Consultas: Marcela Cardoza, mcardoza@cenpromype.org Temáticas a impartir: Introducción al e-commerce y negocios digitales Claves de una tienda online Operación logística y medios de pago en comercio electrónico, Estrategias de marketing online Desarrollo de plan de comercio electrónico. Criterios de selección: Empresas lideradas por mujeres Empresas radicadas en Guatemala, Honduras o El Salvador Empresas formalizadas y/o legales Tiempo en el mercado3 años (de manera formal o informal) 3 años (de manera formal oinformal) + 1 año o más exportando Postularse
Happy International MSME Day 27 June 2023 OAS Women's Economic Empowerment
Dirigido a: Instancias de los países del Triángulo Norte (Guatemala, Honduras y El Salvador). Instituciones del Ecosistema de Desarrollo Empresarial Empresas lideradas por mujeres. Entidades rectoras de la MIPYME. Agenda Bienvenida - 8:00 a 8:10 am Apertura - 8:00 a 8:10 am Representante de OEA. Representante de SICA-CENPROMYPE. Representante de CAMTIC-CR. Presentación de Charlas - 8:00 a 8:10 am Charla Introductoria Metaverso y su importancia para la región. Retos y oportunidades sobre la aplicación del METAVERSO en el sector empresarial centroamericano Q&A. Aspectos jurídicos y normativos sobre la aplicación del METAVERSO en las empresas a nivel regional - 8:00 a 8:10 am Algunos escenarios relacionados al metaverso desde la perspectiva legal Q&A Presentación de Casos de aplicación del METAVERSO en empresas costarricenses - 8:00 a 8:10 am Caso 1: Tecnologías inmersivas Q&A Caso 2: Una aproximación desde las economías creativas (Capítulo Audiovisual de CAMTIC) Q&A Clausura del evento y agradecimiento final. Enlace de registro Descargar Invitación en PDF
Topic 1: Establish, Engage and Build your Presence Online With Meta Establish a presence on Facebook and Instagram. Tools you can use. Ads you can create. Topic 2: What the Company Offers with Facebook and Instagram Increase business engagement. Develop content on an ongoing basis to build a customer base. Introduction to Business Suite. Topic 3: Engage your audience creatively with Instagram Create a plan to get started How to post content on Instagram? Improve your content * Question and answers
Topic 4: Getting started with META Business Suite Reach more people: boost a post. Topic 5: WhatsApp Business Loading your business details. Whatsapp Web. Automated messages. Labels. Catalog and cart. Short links and QR codes. Linking WhatsApp Business to Facebook and Instagram Accounts. Whatsapp Groups. End to end Encryption. Two step verification. * Question and Answers
The Executive Secretariat of the Organization of American States (OAS-SEDI) announces the launch of the Train the Trainer Program for Micro, Small, and Medium Enterprise (MSME) support institutions in the Eastern Caribbean. This initiative is a vital component of the OAS Women's Economic Empowerment (WEE) Project, aimed at empowering women entrepreneurs to benefit from opportunities in the digital and virtual economy.
Learn more about the train-the-trainer program designed to enhance local capacity to support women-led MSMEs and entrepreneurs in their effort to digitilize, build their online presence, access financial services, benefit from the digital economy, and access international markets. Tuesday, September 5, 2023 | 9:30 - 9:45 AM | Zoom AGENDA WELCOME - Ms Lizra Fabien - Caribbean Project Manager, OAS WEE Project REMARKS - Ms. Kim Osborne - Executive Secretary, OAS SEDI BRANSON CENTER WELCOME - Ms. Lauri-Ann Ainsworth - CEO, Branson Center for Entrepreneurship TRAINING PROGRAM OVERVIEW - Ms. Clare Bailey - Branson Center for Entrepreneurship CLOSING REMARKS - Ms. Lizra Fabien - Caribbean Project Manager, OAS WEE Project
Session 1: Reach your Business Goals with Reels * Platforms to use reels * Creative shop apps * Customer journey * Reels first steps * Create a reel in 6 steps * How reels work * Reels ads * Reels best practices Register NOTE: Both training sessions will be hands-on, as such it is highly recommended that all participants attend the training from a computer in order to have their mobile phones ready for practical exercises
Let’s discover the popular topic of digitization and digital transformation for MSMEs which include digital transformation, digital technologies, cybersecurity and data protection. Know how to use digital technologies to create value! Learning objectives for women MSMEs participating in this training: Enhance digital literacy and awareness of digital economy opportunities Explore skills in outsourcing and leveraging online platforms Promote and implement cybersecurity best practices The OAS Women’s Economic Empowerment (WEE) Project is being implemented in 6 Eastern Caribbean Countries (Antigua and Barbuda, Dominica, Grenada, Saint Kitts and Nevis, Saint Lucia, and Saint Vincent and the Grenadines). It seeks to empower women to actively participate in and benefit from the digital economy and build sustainable livelihoods.
Let’s discover the popular topic of digitization and digital transformation for MSMEs which include digital transformation, digital technologies, cybersecurity and data protection. Know how to use digital technologies to create value! Learning objectives for women MSMEs participating in this training: Enhance digital literacy and awareness of digital economy opportunities Explore skills in outsourcing and leveraging online platforms Promote and implement cybersecurity best practices The OAS Women’s Economic Empowerment (WEE) Project is being implemented in 6 Eastern Caribbean Countries (Antigua and Barbuda, Dominica, Grenada, Saint Kitts and Nevis, Saint Lucia, and Saint Vincent and the Grenadines). It seeks to empower women to actively participate in and benefit from the digital economy and build sustainable livelihoods.
Let’s discover the popular topic of digitization and digital transformation for MSMEs which include digital transformation, digital technologies, cybersecurity and data protection. Know how to use digital technologies to create value! Learning objectives for women MSMEs participating in this training: Enhance digital literacy and awareness of digital economy opportunities Explore skills in outsourcing and leveraging online platforms Promote and implement cybersecurity best practices The OAS Women’s Economic Empowerment (WEE) Project is being implemented in 6 Eastern Caribbean Countries (Antigua and Barbuda, Dominica, Grenada, Saint Kitts and Nevis, Saint Lucia, and Saint Vincent and the Grenadines). It seeks to empower women to actively participate in and benefit from the digital economy and build sustainable livelihoods.
Let’s discover the popular topic of digitization and digital transformation for MSMEs which include digital transformation, digital technologies, cybersecurity and data protection. Know how to use digital technologies to create value! Learning objectives for women MSMEs participating in this training: Enhance digital literacy and awareness of digital economy opportunities Explore skills in outsourcing and leveraging online platforms Promote and implement cybersecurity best practices The OAS Women’s Economic Empowerment (WEE) Project is being implemented in 6 Eastern Caribbean Countries (Antigua and Barbuda, Dominica, Grenada, Saint Kitts and Nevis, Saint Lucia, and Saint Vincent and the Grenadines). It seeks to empower women to actively participate in and benefit from the digital economy and build sustainable livelihoods.
Let’s discover the popular topic of digitization and digital transformation for MSMEs which include digital transformation, digital technologies, cybersecurity and data protection. Know how to use digital technologies to create value! Learning objectives for women MSMEs participating in this training: Enhance digital literacy and awareness of digital economy opportunities Explore skills in outsourcing and leveraging online platforms Promote and implement cybersecurity best practices The OAS Women’s Economic Empowerment (WEE) Project is being implemented in 6 Eastern Caribbean Countries (Antigua and Barbuda, Dominica, Grenada, Saint Kitts and Nevis, Saint Lucia, and Saint Vincent and the Grenadines). It seeks to empower women to actively participate in and benefit from the digital economy and build sustainable livelihoods.
Let’s discover the popular topic of digitization and digital transformation for MSMEs which include digital transformation, digital technologies, cybersecurity and data protection. Know how to use digital technologies to create value! Learning objectives for women MSMEs participating in this training: Enhance digital literacy and awareness of digital economy opportunities Explore skills in outsourcing and leveraging online platforms Promote and implement cybersecurity best practices The OAS Women’s Economic Empowerment (WEE) Project is being implemented in 6 Eastern Caribbean Countries (Antigua and Barbuda, Dominica, Grenada, Saint Kitts and Nevis, Saint Lucia, and Saint Vincent and the Grenadines). It seeks to empower women to actively participate in and benefit from the digital economy and build sustainable livelihoods.
Session 2: Content Creation for Facebook and Instagram * Content creation ecosystem * Posts * Stories * Reels * Live broadcast * Events * Create a plan * Execute the digital marketing plan Register NOTE: Both training sessions will be hands-on, as such it is highly recommended that all participants attend the training from a computer in order to have their mobile phones ready for practical exercises.
The Executive Secretariat for Integral Development of the Organization of American States (OAS-SEDI) announces the completion of a series of live online training on various tools for assisting women in engaging in the digital economy. The training was offered by Meta, within the framework of its Partnership Agreement with OAS/SEDI to support the implementation of the Women’s Economic Empowerment Program in Central America and the Caribbean. Over 950 women benefitted from the training opportunity. Training was offered for the following participating countries: El Salvador, Honduras and Guatemala, in Central America, and Antigua and Barbuda, Dominica, Grenada, St. Kitts and Nevis, Saint Lucia and St. Vincent and the Grenadines, in the Caribbean. In Central America the Program is being implemented in partnership with the Regional Center for the Promotion of MSMEs (CENPROMYPE, for its acronym in Spanish). The women entrepreneurs have indicated that the content provided has positioned them to advance their businesses. Entrepreneur Naomi Bannis-Sampson, Managing Director of Bannis Farms Products in Dominica, stated that she was determined to understand how to use Meta tools including reels on Instagram and Facebook which are necessary for growing her business and improving her online presence. Programs such as this demonstrate the OAS/SEDI’s continued commitment to building women’s capacity and expanding opportunities for their participation in the socio-economic development of their countries. The Women’s Economic Empowerment Project is being implemented by the OAS-SEDI in collaboration with CENPROMPYE, local partners, including government agencies, business associations, NGO’s and with funding support from the US Department of State Permanent Mission to the Organization of American States and Meta.
Unlock opportunities as a women MSME to drive success in scaling and entering new markets. Join us in harnessing the power of the digital economy by learning about digital products, content creation, e-commerce, CRMs and data analytics. Don’t miss this training to gain insights into the tools to run or use digital and online businesses in an environment full of opportunities and challenges for developing economies. Learning objectives for women MSMEs participating in this training: Identify the opportunities in the digital economy ecosystem for emerging markets Use techniques for customer segmentation in the digital ecosystem Understand the options for digital payment solutions for MSMEs Assessment of customer data to inform business decisions and product development Evaluate hardware, software and platforms for digital transformation The OAS Women’s Economic Empowerment (WEE) Project is being implemented in 6 Eastern Caribbean Countries (Antigua and Barbuda, Dominica, Grenada, Saint Kitts and Nevis, Saint Lucia, and Saint Vincent and the Grenadines). It seeks to empower women to actively participate in and benefit from the digital economy and build sustainable livelihoods.
Unlock opportunities as a women MSME to drive success in scaling and entering new markets. Join us in harnessing the power of the digital economy by learning about digital products, content creation, e-commerce, CRMs and data analytics. Don’t miss this training to gain insights into the tools to run or use digital and online businesses in an environment full of opportunities and challenges for developing economies. Learning objectives for women MSMEs participating in this training: Identify the opportunities in the digital economy ecosystem for emerging markets Use techniques for customer segmentation in the digital ecosystem Understand the options for digital payment solutions for MSMEs Assessment of customer data to inform business decisions and product development Evaluate hardware, software and platforms for digital transformation The OAS Women’s Economic Empowerment (WEE) Project is being implemented in 6 Eastern Caribbean Countries (Antigua and Barbuda, Dominica, Grenada, Saint Kitts and Nevis, Saint Lucia, and Saint Vincent and the Grenadines). It seeks to empower women to actively participate in and benefit from the digital economy and build sustainable livelihoods.
Unlock opportunities as a women MSME to drive success in scaling and entering new markets. Join us in harnessing the power of the digital economy by learning about digital products, content creation, e-commerce, CRMs and data analytics. Don’t miss this training to gain insights into the tools to run or use digital and online businesses in an environment full of opportunities and challenges for developing economies. Learning objectives for women MSMEs participating in this training: Identify the opportunities in the digital economy ecosystem for emerging markets Use techniques for customer segmentation in the digital ecosystem Understand the options for digital payment solutions for MSMEs Assessment of customer data to inform business decisions and product development Evaluate hardware, software and platforms for digital transformation The OAS Women’s Economic Empowerment (WEE) Project is being implemented in 6 Eastern Caribbean Countries (Antigua and Barbuda, Dominica, Grenada, Saint Kitts and Nevis, Saint Lucia, and Saint Vincent and the Grenadines). It seeks to empower women to actively participate in and benefit from the digital economy and build sustainable livelihoods.